THE CURRENT HOMEWORK CLICK HERE 25th FEBRUARY 2002

PROJECT: GRAPHIC GAME CONNECTED WITH ADVERTISING.

Everything you produce MUST be neat on A3 paper. Your NAME must appear in the bottom right hand corner of the A3 paper and the paper should have a border (your choice of design and colour).

To date you have been introduced to various LOGO's as used by various products, i.e. Nike, Adidas, Polo, BMW, etc.

Folio (1) You should have a neat A3 sheet with at least 5 different LOGO's/Legends drawn on them. The centre of the sheet should be TITLED "LOGO's/Legends" using your own style, the various chosen LOGO's/Legends should be drawn accurately around the centre Title. You may use colour for effect if you wish.

Folio (2) Next lesson you should have produced a BRAINSTORMING CHART with the title SWEETS in the centre and as many different sweets listed around the title.

Folio (3) This lesson discussed various places you will "see" adverts. Out of the 6 or 7 types discussed i.e. T.V. Billboards, Radio, Milk bottles, magazines etc. Chose 4 and list as many adverts as you can think of for each media type. Split your A3 page into 4 with the title TYPES OF ADVERTISING in the centre. Each of the four segments in the split page should have a sub title (Top Middle) of your chosen advertising type i.e. T.V. and then the list made neatly underneath. 

Folio (4) A video was played that highlighted 8 different adverts. Various aspects of adverts were discussed, i.e what makes an advert, i.e. music used, personalities, humour, sexual connotations etc. The homework was to produce an A3 sheet title ADVERT ASPECTS in the centre and a list or diagrams etc. (brainstorming format) for your chosen advert.

Folio (5) Currnet lesson you will again be shown the video. You will be split into groups randomly and will work together for the remainder of the lesson on Folio (5a and b). I am your employer and you are employed to redesign a leading sweet promotion. Each team is to chose a sweet i.e. TWIX, POLO, etc. that you have on Folio (2) and you are to relaunch it under a different name. This has already happened in advertising i.e. Marathon Bar now called Snickers, Opal Fruits now called Starburst etc.
Folio (5a) should contain all aspects you know of your chosen sweet as it is currently being promoted, i.e. The Logo/Motif. Any Catch phase used, i.e. "Only Smarties have the answer" etc. and where and how it is advertised.
Folio (5b) should be similar to the above, but using your new look/launch.

Marking scheme for ALL folios:- 10 points for content: 10 points for presentation: 10 points for title/border. Colour may be used if appropriate.

HOMEWORK FOR HALF TERM.
ALL 6 A3 pages should be completed and submitted to me (Paul Skelton) on the FIRST day back. These will be marked for the first lesson using the marking scheme above. The project this far is worth 180 points. Should any fall below standard, you may redo them.